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The events industry is evolving - and so is the way we measure success. At AEP Standards, we believe verified data is the foundation of trust and growth. Discover our latest articles exploring the impact of independent auditing, transparency, and credible reporting across live events.

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Benchmarking 2026 – Lessons from Meta’s Event Strategy
Once the industry acknowledges the trust gap caused by inflated metrics, the next question emerges: what exactly are we competing against? The answer is not just other exhibitions. It’s platforms like …
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